In a perfect world, your next design hire will have the same design tastes, skill level, and overall values that are compatible with your company’s. We all know that the world of hiring has its share of twists and turns and it can be difficult to know the precise questions to ask. Asking the right questions and carefully assessing your next candidate’s interview responses will bring you closer to hiring the right digital designer for your team.
Soft skills are a reflection of how a person thinks, his or her communication style, and ability to work cohesively. Therefore, it is necessary to assess the soft skills as well as hard skills throughout the interview.
Soft skills to look for include:
Education and Experience
While a degree is sometimes viewed as a certification of knowledge, not all candidates will have a degree in the field you’re hiring for. Some may be transitioning from traditional design to digital, or some may be exploring a new career path altogether. Your goal should be to determine if whatever experience the candidate has, whether from formal education or from being self-taught, will allow him or her to effectively do the job.
Questions to ask to assess experience:
You can also ask questions about the specific programs your company uses to gauge the candidate’s familiarity with your tools already in place.
General Industry Knowledge
Digital design is an innately fast-evolving industry. Therefore, an employee who keeps up-to-date on design and industry trends can help the company stay ahead of the curve and remain (or become) innovative in a competitive market.
Assessing the Portfolio
When the candidate presents his or her portfolio, he or she should be able to explain the “why” of the design. A candidate’s critical thinking and problem-solving skills should be compatible with the design challenges your company is trying to solve.
Questions to ask when reviewing a design portfolio:
Hiring for culture fit has become one of the best hiring practices to follow. It helps companies avoid costly bad hires, increases employee engagement, and therefore, increases productivity.
Questions to ask to determine cultural fit:
If teamwork is an integral part of the position you’re hiring for, consider having some of the team members get involved in the interview process. One way to do so is to have the candidate and team work together to solve a hypothetical (or real) problem. Take note of how they interact with each other.
Finally, ask the candidate, “Do you have any questions for me?” You can gauge the candidate’s interest level in the job and company by the type of questions he or she asks you.
Carefully assessing the answers to these questions will get you closer to finding the right employee for your digital design job.
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