The WunderBlog

4 Ways to Set Yourself Apart as a Marketer

Posted by WunderLand on 3/15/17 1:51 PM

Landing a marketing job and plugging away at it for a few years doesn’t mean you can stop adding to your knowledge base. In fact, it’s even more important to stay current on the latest tools of the trade, especially when you’re looking to advance your career. Who knows? That “next big thing” could be an industry game-changer! If you don't keep up, you might find yourself lagging behind and missing opportunities. So, how do you keep upping your skills? It’s a little thing called mid-career learning.

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Topics: Career Insights, Marketing

Get to Know Us: Sharon Potsch

Posted by WunderLand on 3/9/17 12:24 PM

 

 

Sharon Potsch, Talent Engagement Director, Chicago

 LinkedIn      spotsch@wunderlandgroup.com

 

What’s wonderful about working for WünderLand?

Our team is everything here at WunderLand—we are such a spirited, tight knit group that it makes all the difference in such a fast-paced, demanding industry.

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Topics: Insider, Internal, Blog Post

In-House Creative: An Inside Look At Managing Design At The Nation's Top Brands [Event Recap]

Posted by Sharon Potsch on 3/1/17 8:51 AM

Last week’s CIDD Meet-Up “In-House Creative,” provided the opportunity for a packed house of creatives to engage in a lively discussion of Agency Vs. Corporate life headed by four of Chicago’s creative leaders who took the plunge from agency waters to in-house. Our panelists included: Ryan Duritsa, Group Creative Director at Walgreens; Marnie Breen Vosper, Creative Director at Northwestern University;  Susan Bonner, Executive Creative Director at RR Donnelley; and Trina Uzee, Executive Creative Director at Allstate.

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Topics: Industry Trends

WunderLand Group Wins Inavero's 2017 Best of Staffing Client and Talent Awards

Posted by WunderLand on 2/16/17 4:30 PM

Earned by less than two percent of all staffing agencies in the U.S. and Canada.

 

CHICAGO, IL--(February 16, 2017) - WunderLand Group, talent acquisition experts in digital, marketing and creative, has been recognized by Inavero, earning the Best of Staffing® Client and Talent Awards for the second consecutive year. Best of Staffing winners are proven industry leaders in service quality, based completely on the ratings given to them by the clients they have served and talent they have placed.

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Topics: Internal, Industry Trends

Building Customer-Centric Marketing Teams

Posted by WunderLand on 2/10/17 1:34 PM

Effective marketing leaders in 2017 aren’t just aligning their department activities with business goals and objectives, they are sitting at the table helping to develop company strategy. Marketing teams of 2017 will undoubtedly look different than they did in 1997 or 2007.

Over the last several years there has been a shift in perspective. Instead of being product-centric, marketing has become more consumer-centric, focused on adding value and opening up new avenues for customer engagement.

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Topics: Industry Trends, Infographics, Hiring Tips

Marketing Metrics that Matter (infographic)

Posted by WunderLand on 2/1/17 3:39 AM

Marketers are constantly on the search for useful metrics. While knowing baseline metrics is always a good thing, deciding which of those metrics are valuable-which ones turn into leads-can be confusing.

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Topics: Industry Trends, Infographics, Blog Post

Get to Know Us: Christy Hopkins

Posted by WunderLand on 1/25/17 12:25 PM

 

Christy Hopkins, Talent Engagement Manager, Seattle

 LinkedIn      chopkins@wunderlandgroup.com

What’s wonderful about working for WunderLand?

WunderLand stands alone because of its employees and passion for recruiting & staffing. As a company and individually, we truly care, listen and take the time to get to know you and your job search needs.  Culture makes the company and WunderLand has the best culture in the business! And it trickles down to our clients and talent, and they notice.

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Topics: Internal

Who Are You? Beginning Your Career as A Creative Professional

Posted by Molly Sutton on 1/13/17 4:09 PM

When you’re first starting out, landing a job in a creative field is no small feat. It’s a challenge expressing yourself as a creative professional, especially without a portfolio of work you’ve done for recognizable clients… well, at least not yet.  So how do you show your potential employers or clients who you are? How do you tell your story?

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Topics: Job Hunt Tips, Industry Trends, Blog Post, Career Insights

Get to Know Us: Quyen Pham

Posted by WunderLand on 12/21/16 1:25 PM

Quyen Pham, Managing Director, San Francisco

 LinkedIn      qpham@wunderlandgroup.com

 

What’s wonderful about working for WünderLand?

Working in the digital, marketing, and creative segment is the next best thing to being a creative. Also, in WünderLand, it feels good to work with a group of people that truly care about delivering memorable experience for our clients, talent, and each other.

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Topics: Insider, Internal, Blog Post

Career Crossroads: Should You Work At an Agency or In-House?

Posted by Molly Sutton on 12/16/16 5:46 PM

If you’re exploring a career in marketing, there’s one key decision you need to make: do you want to work for an agency or in-house? Based on your personality and priorities, the decision to go the agency or the in-house route, can have a big impact on your job satisfaction—potentially more than even your role or position.  

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Topics: Job Hunt Tips, Industry Trends, Blog Post, Career Insights

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